EA: Battlefront 2's Loot Box Controversy a 'Learning Experience'

EA: Battlefront 2's Loot Box Controversy a 'Learning Experience'

After the loot box controversy surrounding Star Wars Battlefront 2, EA’s Patrick Söderlund has said the company has learned from “those mistakes,” and promises to “be better” going forward.

“I’d be lying to you if I said that what’s happened with Battlefront and what’s happened with everything surrounding loot boxes and these things haven’t had an effect on EA as a company and an effect on us as management,” he said in an interview with The Verge. “We can shy away from it and pretend like it didn’t happen, or we can act responsibly and realise that we made some mistakes, and try to rectify those mistakes and learn from them.”

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EA: Battlefront 2's Loot Box Controversy a 'Learning Experience'